Getting started

What GEO Style does

GEO Style asks AI assistants the questions your buyers ask, reads every answer, and shows where they recommend you, where they pick a competitor instead, and why. It then turns what it found into actions, and measures what changed after you act.

Set up a brand

A brand needs four things before the first answers come in:

• Its website and a short profile, which the setup reads from the site and you correct.
• Its markets: the countries it sells in and its main market, so questions are asked from the right places.
• The buying questions to track, your own or suggested: from your site and competitors, and, for a company that sells no products, from the product lines in its Brand Kit.
• Its competitors, so each answer can be read as a win or a loss.

When answers arrive

Questions run on a schedule, and each run asks the AI assistants your plan tracks, such as ChatGPT, Gemini, Perplexity and Claude. Decisions show each question as lost, weak, competitive or won, with the brand picked instead and the reasons the answers give.